Being in the retail business definitely makes life interesting. Watching people make poor decisions in their printing is so frustrating! So many small Denver businesses and non-profits spend precious resources on their printing costs, when they could be using it to survive a difficult economy. First of all, the up-front purchase price of a printer is usually the first priority. However, the cheaper your printer, fax, or copier is, (almost always) the more expensive the toner is. Toner is how manufacturer’s make their money. The margin on OEM toner for a company can be as great as 60%. That’s a lot of profit for a printer company. The best way for you to save on your toner expenses is to research your printers, fax machines, and copiers’ toner prices before buying. If you’ve already purchased a machine, look closely at compatible toner. Compatible toner is a greener (the cartridge has been recycled except for the drum and a couple minor parts) way to print. Quality compatible cartridges can also save your budget hundreds or thousands of dollars over the life of your equipment. By using OEM (especially with HP toner, Lexmark toner, Ricoh toner, and Brother toner), only for your [...]
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